PepsiCo unveils Imagine snacks made with yogurt and cheese

PepsiCo unveils Imagine snacks made with yogurt and cheese

PepsiCo unveils Imagine snacks made with yogurt and cheesePepsiCo has launched a new range of yogurt- and cheese-based snacks which, it says, provides “a good source of nutrients like protein or calcium”. Called Imagine, the children’s line consists of Yogurt Crisps and Cheese Stars, which both contain no artificial colours or flavours and are packaged in resealable bags. Launching in the US through PepsiCo’s Frito-Lay division, the snack range is designed for on-the-go families and features “kid-friendly” flavours. The introduction comes as PepsiCo increasingly looks to broaden its snacking offer as consumers move away from carbonated soft drinks. Its Frito-Lay North America unit – which includes snack brands such as Cheetos, Tostitos and Doritos – has been its best performing division in recent months……  Read

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